BrandUp Signal

See what drives enquiries—then track what happens after the click.

BrandUp Signal connects two views: a reviewed monthly Meta Ads decision brief and a lead-journey workspace for bookings, visits and confirmed outcomes.

Two layers, one clearer operating view.

Signal separates platform-reported advertising data from business outcomes recorded by your team.

Ad Intelligence · Included

  • Monthly Meta spend, messaging enquiries, CPL and creative-performance brief.
  • Scale, Pause or Test Next recommendations reviewed by BrandUp.
  • Does not automatically modify budgets or campaigns.
  • Does not present Meta enquiries as confirmed sales.

Lead Journey · Included

  • Public booking link with campaign-source capture.
  • Track booked, showed, closed or cancelled status.
  • Connect campaign source to outcomes recorded by the team.
  • Does not replace sales follow-up, automated messaging or payment systems.

How a Signal Brief is produced

A visible evidence trail from account data to a practical next decision.

Meta Ads data

One connected ad account provides the reporting source.

Source
Consistency checks

Reporting period, spend, messaging enquiries and CPL are checked for obvious inconsistencies.

Verify
Signal analysis

Creative performance, anomalies and directional trends are organised.

Analyse
BrandUp review

Key optimisation recommendations are reviewed before the brief is issued.

Review
Your next decision

Receive a clear Scale, Pause or Test Next recommendation.

Act

Reporting inputs receive consistency checks; key optimisation recommendations are reviewed by BrandUp.

See the evidence before you apply.

This illustrative view shows the structure of a Signal Brief. It separates platform-reported delivery from outcomes that Meta cannot verify.

Monthly Signal Brief

Period: 1–30 June 2026 · Channel: Meta Ads

Illustrative sample
Ad spendRM4,241
Messaging enquiries473
Blended CPLRM8.97
Illustrative comparison lineRM20

Top-delivery ads

AD 01
Primary offer · Video285 enquiries · RM6.12 CPL
SCALE
AD 02
Secondary offer · Video151 enquiries · RM13.65 CPL
TEST
AD 03
Separate objective · Static37 enquiries · RM11.80 CPL
PAUSE
Lead definitionMessaging enquiries reported by Meta
AttributionMeta account reporting settings
Business outcomesNot measured unless sourced sales data is supplied
Signal Pilot

BrandUp Signal

RM499 / month

One price for the booking workspace and the reviewed monthly Meta Ads brief.

  • One Meta advertising account
  • Public booking page with campaign-source capture
  • Status funnel: booked → showed → closed
  • Periodic data synchronisation and monitoring
  • CPL, enquiry volume and ad-performance signals
  • An agreed CPL comparison line
  • One monthly Signal Brief
  • Scale, Pause or Test Next recommendation
  • Cancel monthly
Apply for Pilot

RM499 includes both the Lead Journey booking workspace and the monthly Ad Intelligence brief. It does not include ad operation, campaign changes, CRM integration, sales attribution or ROAS reporting unless separately scoped. Signal is included at no extra cost in the Growth plan.

Stay in control—or ask BrandUp to execute.

You want to execute yourself

Keep Signal as the monitoring and decision layer for your own Meta Ads workflow.

Apply for Signal Pilot →

You want BrandUp to execute

Upgrade to BrandUp Growth for creative production, campaign management and optimisation. Signal is included in the Growth plan.

Compare Growth pricing →